Another big recognition is coming Medvescak’s way. A day after the results of an analysis by RESULT Sports showed Medvescak ranked Croatia a high third, right after the USA and Canada as the most followed hockey club on Facebook; at the international sports conference SPORTO, in a category of Best club in Croatia, for the fourth year in a row, a title of SPORTO brand 2016 was awarded to KHL Medvescak.
Also, KHL Medvescak was proclaimed one of TOP 3 sports brands in the region.
The award itself proves that all hard work, effort, communication, cooperation and creativity of everyone involved in and around the club, club’s partners and fans have put Medvescak in the very top of visibility and recognition regional and national-wise.
The nominees for the award, with Medvescak, were as follows: HNK Hajduk, VK Jug Co, HNK Rijeka and RK PPD Zagreb; and the ice sport yet again tipped the scale and held on to the title of SPORTO brand.
"When you at the competition among which Medvescak won, Hajduk, Rijeka, multiple European Cahmpions Jug and Zagreb, the importance of this award grows even more. We are happy and proud that put effort paid off, because clubs in Croatia have started to understand the meaning and value of good marketing and communication with the fans, and everyone keeps making strides in that regard.
To win it for the fourth time in a row is a conformation that we are doing our job the right way and in a professional capacity, and the public recognized and awarded that. We dedicate it to our fans who live and breathe with our Bears," Ranko Vucinic, Director of Communications and Marketing said upon receiving the award.
This award combines eight elements through which it was awarded: recognition, sport success, global contects, personality, likability of club’s image, quality and quantity of public appearances and general public’s perception.
KHL Medvescak congratulates to all SPORTO winners and to the finalists of the award for The Best Club in Croatia.